For the second year in a row, the Rakta Kranti team collected over 10,000 units of blood through voluntary blood donation camps in 2014-15. More than 70% of the units went to government institutions, thereby closely trying to realize what we deeply desire – availability of blood to all sections of society.
The year also witnessed a significant amount of effort spent by the team to get the right balance of quality and number of drives in place. The team strived hard towards making publicity campaigns more effective, and witnessed a reduction in non-compliance and post donation reactions as well. The number of units collected per camp also went up marginally.
Unfortunately, the percentage of deferrals in our blood donation drives also went up significantly. It is currently as high as 25.5%. While this gives us the confidence that ineligible donors are not being allowed to donate, thereby setting uncompromised standards for donor safety; it also leaves in us the fear of excluding eligible donors.
Greater levels of satisfaction and better feedback from the camp organizer were observed over the year. The focus on technology was higher than ever before, each camp being planned, scheduled and managed by our internal technology platforms.